Indian cricket legend Virat Kohli remains the undisputed king of brand value in the country! According to the 2023 Kroll’s Celebrity Brand Valuation Report, Kohli holds onto the top spot with a staggering $227.9 million, a significant jump of $51 million from the previous year.
This impressive feat is fueled by Kohli’s diverse brand portfolio, encompassing over 40 brands across various industries. He recently signed on as a brand influencer for the Indian arm of HSBC, further solidifying his influence.
While Kohli reigns supreme, Bollywood superstar Ranveer Singh isn’t far behind, claiming the second spot with a brand value of $203.1 million.
The report also highlights the overall growth of the Indian celebrity brand market. The top 25 celebrities, including stars from Bollywood and the sporting world, saw their collective brand value reach an estimated $1.9 billion. This translates to a healthy 15.5% increase compared to 2022.
Here’s the complete list of celebrity brand value ranking according to Kroll:
Virat Kohli
Ranveer Singh
Shah Rukh Khan
Akshay Kumar
Alia Bhatt
Deepika Padukone
MS Dhoni
Sachin Tendulkar
Amitabh Bacchan
Salman Khan
Hrithik Roshan
Kiara Advani
Ranbir Kapoor
Anushka Sharma
Kareena Kapoor Khan
Ayushmann Khurrana
Kartik Aaryan
Rohit Sharma
Hardik Pandya
Rashmika Mandanna
Neeraj Chopra
Allu Arjun
Sara Ali Khan
Varun Dhawan
Katrina Kaif
Interesting!!!